Ep. 276: From Clicks to Connection: Marketing That Feels Human
AI is everywhere—and your clients can tell when you’re using it. While that’s not necessarily bad, it has created a shift: people are more skeptical, less trusting, and craving something real.
This week, I’m talking about what that means for your marketing as a brick-and-mortar business owner—and why this is actually a massive opportunity.
We’ll cover:
- Why authenticity is your biggest marketing advantage right now
- How to meet your clients exactly where they are (instead of just…
Ep. 275: You’re Not Failing—You’re Holding On Too Tight
What if letting go was the secret to leveling up?
This week, I’m sharing a raw, behind-the-scenes look at what happened when life forced me to step back—from my inbox, my to-do list, and even my studio. Between moving my home and performing in a ballet (yep, at almost 50 💃), I barely opened my laptop… and yet, my business had its biggest week ever.
Inside this episode, I’m breaking down:
✨ How delegating led to record-breaking results
✨ The mindset shift that helped me really trus…
Ep. 273: From Broke to Boutique Retail Boss: A Conversation with Sarah Kowal
In this episode of the Brick and Mortar Visibility Podcast, we’re stepping beyond the studio and into the world of boutique retail. Whether you're running a Pilates, yoga, or music studio—or any class-based business—there’s a good chance you’re also selling something on the side. From merch to gear, retail is a powerful revenue stream, and it’s time we treat it like one.
Our guest, Sarah Kowal, knows this firsthand. She went from broke to building two thriving businesses and n…
Ep. 272:Boost Your Studio Business with Smart, Local SEO with Jade Pruett
Think SEO is only for the big-budget brands? Think again.
In this episode of the Brick and Mortar Visibility Podcast, I’m joined by SEO strategist Jade Pruitt, who’s flipping the script on what local search optimization really looks like for studio owners like you.
We’re talking:
- Why SEO doesn’t have to cost thousands (really)
- Where to start if you’re DIY-ing it—and how to avoid the common overwhelm
- How Jade helps studios dominate search results without a giant marketing b…
Ep. 271: Ready to Grow? Level Up Your Studio Team with These Must-Do Moves
Hey there, studio owner. Let’s talk about something that can make or break your business—your team.
Now, if you’ve ever hired someone, handed them a task, crossed your fingers and thought, “I hope this works out…”—this episode is for you.
Because hope is not a strategy.
In today’s episode, I’m breaking down the exact framework I use to onboard new team members—from teachers to admin—and how I set them up for success from day one. I’ll share how we measure growth, create momentu…
Ep. 264: CFO Secrets to Growing Revenue, Paying Your Team, and Spending Strategically in Your Studio Business with Lauren Schoenfeld
In this week’s episode, I’m joined by the brilliant Lauren Schoenfeld—fractional CFO and founder of Active Core Consulting—who drops truth bombs on how to actually grow your revenue without piling on new clients (yes, you read that right).
We dive into: ✨ How spending with intention changes your bottom line
✨ The operational inefficiencies that might be leaking your profit
✨ Benchmarks for payroll, marketing, and overhead that every studio owner should know
✨ Why better systems = rain…
✨ The operational inefficiencies that might be leaking your profit
✨ Benchmarks for payroll, marketing, and overhead that every studio owner should know
✨ Why better systems = rain…
Ep. 236: Beyond the Holiday Hustle: Five Tips for End of Year Small Business Success
Transform your brick-and-mortar business into a community icon with real insights and actionable strategies. From SEO mastery to social media leverage, become 'The Only Option in Town!'
Ep. 220: Beyond SEO: Navigating Real-Life Business Challenges with Resilience and Passion
Transform your brick-and-mortar business into a community icon with real insights and actionable strategies. From SEO mastery to social media leverage, become 'The Only Option in Town!'
214: The Subtle Art of Selling: What You Need to Know with Nikki Rausch
Get ready to supercharge your sales game because in today's podcast, we've got the dynamic Nikki Rausch joining us. With her extensive background in Neuro-linguistic Programming, Nikki is the ultimate authority when it comes to sealing the deal.
For all you brick and mortar business owners out there, this episode is tailor-made for you. We know that closing sales in person presents unique challenges, and Nikki is here to arm you with invaluable strategies and insights to ace those face-to-face in…
193: Navigating Life's Uncertainties: A Compassionate Approach to Future Planning with Mary Beth Simón
In today's podcast, we're delving into the essential but often overlooked topics of planning for the "what if" and "when." These are conversations that tug at the heartstrings but are undeniably crucial. Let's get real—building your Brick and Mortar business as the community's top choice is a monumental achievement. But what's the game plan for those unpredictable #life moments?
Enter the wonderful Mary Beth Shimon. We're opening up about facing reality, discussing the nitty-gri…
Categories
- News (150)
- Family (38)
- Relationships (39)
- Kids (16)
- Business (236)
- Profits (44)
- Marketing (129)
- Community (83)
- Mindset (63)
- Healthy in the Valley (31)
- Team (17)
- Back Office (55)
- Google (59)
- Social Media (13)
- Facebook Ads (1)
- SEO (27)
- Website (11)
- Sales (9)
- Email (5)
- Level UP Mastermind (30)
- Blogs (3)
- Brand Ambassador (1)
- Referrals (1)
- Google Reviews (1)
- Sales (9)